Project Information
Category
WordPress Design
Logo Design
Branding
Bussines Cards
Clients
Holiday Lets With Kirsty
Date
July 2022
Project Details
The Holiday Lets with Kirsty Website Case Study focuses on the redevelopment and design of a website for Kirsty, a business specializing in managing stunning apartments and villas in Fuerteventura. The aim of this case study is to create a visually appealing and user-friendly website that showcases Kirsty’s portfolio of over 35 properties. The website will allow customers to filter properties based on location, features, and other key points, resulting in increased bookings and improved management efficiency.
objectives
The main objectives of this case study project are as follows:
- Redevelop Kirsty’s website to improve its online presence and functionality.
- Showcase Kirsty’s portfolio of over 35 properties in a visually engaging manner.
- Implement a filtering system for customers to search and refine property options based on location, features, and key points.
- Create a bright and standout brand identity for the website, aligning with Kirsty’s vision.
- Develop an easy-to-use interface that allows Kirsty to manage and add new properties within minutes, without any delays.
Scope of Work:
The scope of work for the Holiday Lets with Kirsty Website Case Study includes the following tasks:
- Requirement analysis: Understand Kirsty’s specific needs, target audience, and desired website functionality.
- Website redevelopment: Rebuild the website to enhance its visual appeal, user experience, and functionality using suitable web technologies.
- Portfolio showcase: Create a visually engaging portfolio section to showcase Kirsty’s over 35 properties, incorporating high-quality images, detailed descriptions, and key property features.
- Filtering system: Develop a filtering mechanism that allows customers to search and refine property options based on location, features, and key points, enabling an efficient property selection process.
- Brand development: Create a bright and standout brand identity for the website, including a new logo, color schemes, typography, and imagery that align with Kirsty’s vision.
- User interface design: Design an intuitive and easy-to-use interface for Kirsty to manage and add new properties efficiently, reducing wait times and delays.
- Performance optimization: Optimize the website’s performance to ensure fast loading times and smooth browsing experiences for users.
- SEO optimization: Implement search engine optimization techniques to improve the website’s visibility in search engine results and attract more organic traffic.
- Deployment and support: Deploy the website to a suitable web server and provide necessary support during the launch and post-launch phase.
Deliverables
Upon completion of the Holiday Lets with Kirsty Website Case Study project, the following deliverables will be provided:
- Fully redeveloped and visually appealing website for Holiday Lets with Kirsty
- Branding materials, including the new logo, color schemes, typography, and imagery
- High-quality images and descriptive content for the property portfolio section
- Documentation outlining the website’s features, functionality, and technical specifications
- Recommendations for ongoing maintenance and updates
Results
After launching the new website, Kirsty’s company experienced a significant increase of 57% in bookings compared to the previous website. The revamped website allowed customers to easily browse and filter properties, resulting in improved user experience and increased conversion rates. Kirsty’s ability to manage and add new properties within minutes using the user-friendly interface streamlined the property management process, eliminating delays and ensuring efficient updates.
